Matterport pricing in 2026, with the costs the pricing page leaves out

Updated June 2026. We build a competing product and say so up front. Prices below are as publicly listed in mid-2026; they change, so confirm on Matterport's site before you sign anything.

The subscription tiers

Plan	Listed price (USD, monthly)	What it is for
Free	$0	One active space. The on-ramp.
Starter	$14 to $56	Solo users with a handful of active spaces
Professional	$69 to $429	Working photographers; tiered by active spaces
Business	$355 to $870	Teams and volume operations
Enterprise	Quoted	Custom contracts

Two structural things to understand before comparing numbers:

You are paying for active spaces, not for tours made. The subscription meters how many tours are switched on at once. A growing back catalogue means climbing tiers, which works like a success tax: the better your business does, the more you pay to keep old work alive.
Prices went up in May 2025. The increase landed across plans (Professional tiers moved by roughly 10 to 15 percent) and was not popular: photographer forums filled with workarounds for delaying it. Factor in that the number you sign today may not be the number next year.

The hardware

Phone and 360-camera capture exist on lower tiers, but the flagship experience assumes the Pro3 camera at $5,995 (plus tripod and accessories), and owners of third-party 360 cameras regularly report second-class support. If you buy the camera, you now hold expensive hardware whose only job is feeding one platform, which makes leaving that platform feel more expensive than it is. Sunk cost is part of the pricing.

The hosting math nobody puts on the pricing page

Here is the part worth doing on a napkin. A finished 3D tour is a bundle of static files, typically 40 to 150 MB. Serving files like that from a modern CDN costs a few cents per month. Across Matterport's tiers, the effective price per active space works out to roughly $3 or more per space, every month, indefinitely.

That is a markup of around 60 to 100 times the infrastructure cost, and it is defended by one mechanism: if you stop paying, your tours go dark. There are long forum threads from people who cancelled and lost years of scans. The product is good. The model is a toll bridge.

What a tour costs end to end

For a photographer, the real cost of a Matterport tour is the subscription slice plus capture time. Call it $10 to $30 of subscription per listing at typical volumes, plus one to two hours on site with a tripod, plus the camera amortised across shoots. Billing agents $225 to $500 per tour makes the model work, but the two biggest line items, your time and the perpetual hosting, are both set by the platform.

The other way to price this

We built 3D Tour Maker on the opposite model, so you can compare the shapes directly:

	Matterport	3D Tour Maker
Pricing	Subscription, metered by active spaces	Per tour, from $25; volume packs under $18
Hosting	Monthly, forever, per space	Included. Tours stay up
Hardware	Pro3 $5,995 for the full experience	Your phone
Capture time	1 to 2 hours on a tripod	15 to 25 minute walkthrough video
If you stop paying	Tours go dark	Nothing happens. There is no subscription
Take your tours elsewhere	No meaningful export	Downloadable self-contained bundle
Maturity	Years of ecosystem, integrations, enterprise features	New product, iOS-first, floor plans on the roadmap

That last row matters: Matterport is a mature platform and if you need its enterprise ecosystem today, it may still be your answer. Our case is narrower and sharper: if what you sell is listing tours, the per-tour model keeps the margin and the ownership with you.